In This World
Concept
Design
Brainstorm
Process
Direction 1: Sustainability
Use contrast of vivid color and gray scale to highlight how important and valuable nature is to human beings and warn people of wasting resources, which is also what BBC Earth lays emphasis on.
Direction 2: Beauty of Nature
Use collage of photos to form a world where nature is a lot bigger than human beings because people always ignore the beauty of nature. After all, nature is attractive and dynamic where everything worth admiring. BBC Earth aimed at introducing it to us.
